TEXAS "CRUDE:" Olives growing on the Texas Olive Ranch
Entrepreneurial-Minded Rural Landowners:
Texas Olive Ranch Has Spawned a Growing Industry
Jim Henry and the Henry Family Are Models of
Innovation and Stick-to-Itiveness
After living and working in Spain, where he noticed the climate and trees were similar to parts of Texas, Jim Henry wondered why no one in his native Texas was growing olives commercially. He thought Texas could be host to a thriving olive oil business and he set out to prove it.
It took Jim decades to prove his concept a success, and along the way, he encountered more than his share of obstacles.
But Jim and his family have wrangled a thriving business from under-productive Texas ranchlands, using grit, stick-to-itiveness, and a belief in the unlimited ingenuity of rural producers.
Agriculture specialists from the U.S. government, Texas, and around the country by the hundreds, even thousands, have visited Jim’s Texas Olive Ranch to learn his story first hand. All you need to do is make yourself comfortable and listen to this episode of RANCHCAST with Lem Lewis.
Photo: Jim Henry, Texas Olive Ranch
Interview Conducted: December 2017
Length: 45 minutes 52 seconds
RANCHCAST with Lem Lewis showcases the vital contributions that America’s ranchers and farmers make to our nation’s economy and food supply. Whether you live on a ranch or farm, invest in rural real estate, or are simply a fan of the ranch lifestyle, this program is your guide to insights and practical advice available nowhere else.