Exposing Pecksniffery and
Debunking Common Food Myths
Last year, I attended The Wizard Academy’s Reputation Tool Chest workshop taught by award-winning business journalist, Dean Rotbart.
Dean is the host of Monday Morning Radio, a popular business-to-business podcast that in 2016 alone attracted more than a quarter-million listeners. With Dean’s help, I launched RANCHCAST with LEM LEWIS earlier this year, and I’m pleased that Dean continues to work with me to build our RANCHCAST audience and ensure the quality of our episodes.
This week Dean and I share hosting duties – combining our two audiences for a very special interview. Our guest is Michele Payn, a nationally recognized influencer in the large, growing, and very successful farm-to-table movement.
What’s Old Is New Again:
Disruptive Ranching and Farming
The Ficke Family has been ranching and running a livestock operation in Pleasant Dale, Nebraska since 1888.
Today, Del Ficke and the Ficke Cattle Company are role models for successful, holistically-managed, independently owned, profitable rural producers.
On this edition of RANCHCAST with LEM LEWIS, Del shares his disruptive techniques for making ranching and farming both more profitable and more satisfying. Better still, Del is showing rural producers how to manage their land so that their children and grandchildren will be incentivized to stay at home or return there.